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Ad Messenger FAQ

Interested in finding out more about our targeted mobile advertising platform? Here's our FAQ page:
Q. How do you target by age and gender?
A. We buy impressions on websites that are most visited by the target demographic in question.

Q. Can I change my message during the campaign?
A. Yes absolutely, messages can be changed at any time.

Q. Is there a limit to the number of credits within my Ad Message?
A. Yes, your message must be no longer than 140 characters.

Q. Are there any 'golden rules' to make my campaign as effective as possible?
A. Yes:
  • Admessenger works best at complimenting awareness, familiarity and consideration.
  • Avoid overly niche audiences.
  • Tighter targeting needs longer campaigns.
  • Use broad targeting for short campaigns.
  • Use key words in Admessager and high contrast colour – make sure the first few words hook you in!

Q. Do you have any test links available to see for Ad Messenger?
A. Yes - here they are:

If you have any unanswered questions please contact you account manager or email

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